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Nick Harmsen is a director known for mixing his raw and hypnotic aesthetic with in-depth analysis. His down-to-earth and approachable character takes a stand within his work ethic, as he’s a firm believer of collaborative success. “Being able to ignite enthusiasm and passion within your crew is the key to a strong outcome, as everyone is willing to give it their best”.

Nick has the ability to turn commercials into authentic mesmerizing films due to his interest towards each subject and their whereabouts. His profound character studies have become a red line within his projects. Being able to get to know the ways of his subjects and translate them into authentic settings that are aesthetically abstract yet feeling believably realistic.

He managed to project his vision onto various international brands: portraying the universal atmosphere of the next generation explorers for The North Face, translating the key-value within house music for Absolut, and making an artist reminisce about the kings within his youth for Bud.